Top 5 Fashion Games on iOS in Australia Q4 2022

Throughout the fourth quarter of 2022, the top 5 fashion games on iOS in Australia showcased varying trends in downloads, revenue, and active users. Below is a detailed performance overview of each app, based on data from Sensor Tower.

Makeover Studio: Makeup Games saw an impressive increase in weekly revenue. Starting from $205 at the end of October, it climbed steadily to approximately $1.2K by the end of December. Weekly downloads peaked at 22.4K in mid-December, following a significant rise from 5K at the end of October. The game also experienced a substantial increase in weekly active users, reaching nearly 70K by the last week of December.

Fade Master 3D: Barber Shop did not generate any revenue throughout the quarter. However, weekly downloads showed a notable peak of 14.5K in mid-October before dropping to around 5K by the end of December. Active users followed a similar pattern, peaking at 35.7K in late November and ending the year at approximately 42.5K.

Makeup Kit - Color Mixing did not report any revenue during Q4 2022. Downloads fluctuated, starting at around 4.8K at the end of September and ending at nearly 5K by the end of December. Active users had a slight decline from 14.8K to 12.7K over the quarter, with a small uptick in the final weeks of December.

Makeup Stylist -DIY Salon game had minimal revenue, peaking at $86 during the third week of December. Weekly downloads were relatively stable, starting at around 4.2K and ending at nearly 5K. Active users experienced a slight increase, starting at approximately 19.9K and ending at 23.8K by the end of December.

Project Makeover consistently generated significant weekly revenue, starting at $45.1K and peaking at $51.1K by the end of December. Weekly downloads were relatively low but stable, averaging around 3.2K throughout the quarter and peaking at 4.9K in the last week of December. Active users remained strong, starting at 54.4K and ending at around 50.9K.

For more detailed insights and trends, visit Sensor Tower.